Facebook bans ad agency behind outlandish campaign deriding Pfizer, AstraZeneca vaccines


A Facebook report reveals that an ad agency has been banned from the platform for spreading false and misleading claims about a COVID-19 vaccine. The smear campaign involved paid social media influencers spreading false claims, with some believing it could have a geopolitical motive. Facebook removed 65 accounts for spreading misinformation about the COVID jab.

Facebook bans ad agency behind campaign deriding Pfizer AstraZe

In the latest example of anti-pharmaceutical advertising, Facebook has banned a Russian ad agency from using its platform. Fazze Interactive declined to identify its client or say whether the campaign was related to Russia. However, the company recently went public with its concern over Russia’s active marketing of the COVID-19 vaccine. While some analysts think the move may be geopolitical, Facebook did not speculate on possible motives.

Several reports have shown that influencers used this strategy to promote a vaccine. Influencers who do not engage in organic sharing are unlikely to spread misinformation. As a result, Facebook banned an ad agency linked to the disinformation campaign. While the reports show that influencers were engaged in the May and December 2020 campaigns, there is a clear pattern here.

According to Facebook’s findings, Fazze is a Russian ad agency that attempted to pay social media influencers to post misleading content about the COVID-19 vaccine. Influencers in France and Germany exposed the plot and the advertising agency has since been banned from all social media platforms. The social media giant will now investigate the ad agency and determine whether it’s a threat to public safety.

Social media influencers paid to spread misinformation about COVID-19 vaccines

Recently, an EU report claimed that Russia and China are using state-sponsored disinformation to spread false information about COVID-19 vaccines. Both Moscow and Beijing rejected the claim. Another platform for vaccine misinformation is social media. Influencers were paid to post anti-vaccine content on Facebook and other social networks. The influencers cited personal angles and posted inflammatory content. Social media companies may have a difficult time preventing and deleting these posts. Some may run into issues regarding free speech.

A French YouTuber named Leo Grasset was one of the social media influencers paid by Fazze to post 45 to 60-second videos criticizing the Pfizer vaccine. The agency did not reveal its client, but it did refuse to identify the influencers it paid. The influencers were asked not to mention that they were paid to post the content, and were encouraged to criticize media reports on vaccines.

The campaign to promote the COVID-19 vaccine is unprecedented in its scope. The World Health Organization (WHO) and the Ad Council are laying the groundwork for a major global campaign. Influencers, especially those with a large online audience, can be an invaluable resource to spread accurate information about vaccination. But the value of the influencers will depend on the audience they’re targeting. While celebrity influencers are valuable for spreading misinformation about vaccinations, a smaller following isn’t necessarily indicative of their usefulness.

False claims about COVID jab

In a new video, a well-known viral influencer says he’s tired of hearing about fake news about the COVID vaccine. He’s fed up with being bombarded with unfounded claims from Pfizer. But now he’s taking action against the disinformation campaign. False claims about the COVID jab are causing panic among millions of people who fear it might be harmful.

One of the most common reasons for vaccine recalls is a lack of trust in the pharmaceutical industry. Many have expressed concern about the safety of COVID-19. There’s a persistent rumour relating the vaccine to adverse effects on fertility. The rumour has its roots in a petition written by former Pfizer executive Michael Yeadon and German doctor Wolfgang Wodarg. The claims were backed up by real BBC footage and YouTube clips. The petition has already garnered 394,000 views in two days.

One of the most common false claims about the COVID jab is that there are no causal links between the vaccine and certain illnesses. While some unreliable reports of deaths following the COVID-19 vaccine were published in the media, they are not proof that the vaccine caused these deaths. There have been no deaths directly linked to COVID-19 vaccine, and it has undergone multiple clinical trials and additional studies after emergency approval. The vaccine is both safe and effective in preventing symptomatic COVID-19 infection.

Removal of 65 of its own accounts

The UK ad agency behind the outlandish campaign has been banned from Facebook for violating its terms of service. The agency was involved in a campaign that attacked Pfizer and AstraZeneca vaccines, based on highly controversial and misleading claims. The campaign also used images from the movie Planet of the Apes and hashtags. The company has said it will no longer run ads using these images and claims, and has asked the company to take down the content.

The social media giant has removed hundreds of accounts linked to an advertising agency that was behind the COVID-19 vaccine disinformation campaign. The disinformation network sought to pay influencers on social media sites to repost false content. Influencers in France and Germany uncovered the agency’s plot, and the company was banned from all social media platforms.

The campaign spread a viral anti-vaccine meme, and the fake agency behind the campaign paid influencers to post content critical of the drug. The fake content included a leaked AstraZeneca document and attacked BioNTech-Pfizer’s vaccines. The anti-Pfizer content was primarily targeted at audiences in Latin America and India. The agency did not respond to a request for comment. The campaign didn’t gain much traction online, but it’s notable for the efforts it made to enlist the aid of social media influencers.

Removal of 243 Instagram accounts

A Russian advertising agency has been banned from Facebook and Instagram after they tried to hire social media influencers to spread conspiracy theories about COVID-19 vaccines. The 243 Instagram accounts and 65 Facebook pages traced back to the Russian advertising agency Fazze, which worked for an unnamed client. The Russian agency’s influencers spread misinformation and false claims about the vaccine, mainly targeting Latin America, India, and the US.

The Russian advertising agency, Fazze, registered in the U.K. but conducted its operations from Russia. The fake Instagram accounts targeted audiences in India, Latin America, and the U.S. It also tried to contact influencers through Instagram, but was denied the money. The company also allegedly used fake articles to promote its smear campaign, resulting in inquiries and the removal of the accounts.

Exclusion of unvaccinated students from returning to campus

The company’s Facebook page has banned the advertising agency behind the ludicrous campaign against Pfizer’s COVID-19 vaccine. The operation, dubbed Fazze, began with seemingly innocent content. It posted anti-vax material on its page, including stills from the film Planet of the Apes. The fake page then promoted a petition claiming the vaccine turned people into chimpanzees. Though the campaign did not get much attention, it managed to gather a small number of signatures to a petition. The company also banned accounts for spreading false information and other deceptive practices.

Facebook has banned hundreds of accounts tied to an anonymous Russian ad agency that sought to pay influential social media users to spread misinformation about the COVID-19 vaccine. Influencers in Germany and France had discovered the agency’s plot and exposed the misinformation. Fazze has now been banned from Facebook and other social media platforms. This is a significant development, as it has prompted many people to question whether the ad agency is reputable.

In a report posted on the company’s Facebook page, the social media giant noted that the ads were created by an ad agency called Fazze from Russia for a client unidentified. It targeted audiences in the US, Latin America, and India. The ad agency tried to engage influencers in the social media platforms by offering them EUR2,000 to write fake posts and comments. The fake articles and comments spread the misinformation and sparked an investigation.

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